Google Ads
Google Ads for Insurance Agents: A Practical Setup Guide
How to structure Google Ads campaigns for insurance so your budget goes to people ready to request a quote or call.
Digital marketing agency for insurance
Digital marketing that brings insurance agencies new business.
We plan and run Google Ads, social media campaigns, landing pages, SEO, and call campaigns that turn online shoppers into quote requests and phone calls for your agency.
- Google & Microsoft Ads
- Facebook & Instagram
- Compliance-first campaigns
Campaign overviewExample
Google Search
LiveMeta ads
LiveQuote landing page
LiveCall campaign
LivePlatforms we plan, build, and manage
- Google Ads
- Microsoft Ads
- YouTube
- Organic search
Everything it takes to grow an insurance agency online
Use one service or combine several. Every campaign is built around insurance buyers, insurance ad policies, and insurance compliance.
Google Ads management
Search, Performance Max, and call ads that reach people the moment they look for coverage.
Learn moreSocial media advertising
Facebook, Instagram, and YouTube campaigns that reach insurance shoppers where they spend time.
Learn moreLanding pages & funnels
Fast, mobile-first pages and quote forms built to turn visitors into conversations.
Learn moreSEO & content marketing
Search rankings and helpful articles that bring in shoppers without paying for every click.
Learn moreInsurance lead generation
Ready-to-call leads from our own campaigns, verified and delivered in real time.
Learn moreCall campaigns
Campaigns that make your phones ring with people ready to talk about coverage.
Learn moreEmail & SMS marketing
Follow-up sequences that turn unanswered leads and past clients into conversations.
Learn moreAnalytics & CRM integration
Tracking and reporting that shows which campaigns produce policies, not just clicks.
Learn more
Built for insurance, not adapted from other industries
Insurance advertising has its own rules, buyers, and seasons. We plan around all three so campaigns stay approved, compliant, and profitable.
Compliance built in
Ad copy, landing pages, and consent language are written with TCPA, platform policies, and CMS Medicare rules in mind.
Seasonal planning
Budgets and creative shift for open enrollment, AEP, and renewal seasons when shoppers are most active.
Reporting that goes to policies
We track leads and calls back to their source, so you can see which campaigns write business.
Insurance lines we market
Each line gets its own audiences, messaging, and landing pages.
Health insurance
ACA marketplace, individual and family plans, and special enrollment campaigns.
Medicare
Medicare Advantage, Supplement, and Part D campaigns built around AEP and OEP.
Auto insurance
Drivers comparing rates, buying a new vehicle, or switching before renewal.
Home insurance
New homebuyers, current homeowners, and renters looking for coverage.
Life & final expense
Term, whole life, and final expense shoppers protecting their families.
Commercial insurance
Small businesses needing liability, workers’ comp, and commercial auto.
How we work with your agency
A clear process from first call to monthly results.
- 1
Strategy call
We learn your lines, states, goals, and current marketing.
- 2
Plan and build
You get a channel plan, then we build campaigns, pages, and tracking.
- 3
Launch
Campaigns go live and leads or calls flow straight to your team.
- 4
Optimize and report
We improve results every week and review them with you monthly.
Marketing that holds up to a compliance review
Insurance marketing carries real legal risk. We build every campaign so your compliance team can see exactly how each lead or call was generated.
- Clear consent language that names who may contact the consumer
- Consent records with timestamp, IP address, and page URL
- Opt-out requests honored and passed on within 24 hours
Documented consent
Every form captures and stores proof of opt-in.
DNC scrubbing
Lead programs are checked against the National Do Not Call Registry.
Platform policies
Ads follow Google and Meta rules for insurance and financial services.
Medicare rules
Medicare campaigns follow CMS marketing guidelines, including required disclaimers.
Marketing guides for insurance agencies
Social Media
Facebook and Instagram Ads for Insurance: What Works and What Gets Rejected
Social ads can reach insurance shoppers before they start comparing quotes, as long as your campaigns follow Meta’s rules.
Landing Pages
Landing Pages That Turn Insurance Shoppers Into Quote Requests
The page after the click decides whether your ad budget turns into leads. Here is what the best insurance landing pages have in c…
We are a digital marketing and lead generation agency focused on insurance. We run Google Ads, social media advertising, landing pages, SEO, call campaigns, and email and SMS marketing for insurance agencies, and we also offer lead and call programs from our own campaigns.
Insurance is our specialty. Our campaigns, landing pages, and compliance processes are built around how insurance is bought and regulated, which is why we work mainly with insurance agencies, agents, IMOs, and licensed call centers.
We manage Google Ads and Microsoft Ads (search, call, and Performance Max), Facebook and Instagram, and YouTube. We also handle SEO, landing pages, email and SMS follow-up, call tracking, and analytics.
Yes. When we manage your marketing, campaigns run in accounts you own. You keep full access to the accounts, data, and results, even if we stop working together.
Yes. If you prefer not to run campaigns yourself, we can deliver verified leads or live calls from our own campaigns by insurance line and state, either exclusive to your agency or shared with a small number of agencies.
Let’s plan your next campaign.
Tell us the insurance lines you write, the states you serve, and your growth goals. We’ll reply within one business day with a recommended plan.